Duda review (2026): features, pros and cons, and what to check before you buy
Website builder aimed at agencies and SaaS/reseller partners, with team seats, client accounts and white-label plans.
Our take for buyers
Duda is a website builder built for agencies and web professionals, with white label and unlimited client accounts. Shortlist it if you manage many client sites or want to resell under your own brand. G2 reviewers rate ease of use at 9.2 out of 10 and support at 9.3, and they praise easy setup, simple site editing and responsive support.
It is a poor fit for a single business wanting a free plan, or a store needing built-in ecommerce at the base price. Reviewers also call its WordPress tooling weaker in G2 summaries, so teams migrating from WordPress should test that path first. Duda lists offices in Tel Aviv, Louisville, London and Florianopolis, and names partners such as Thryv, Hibu, Italiaonline, 1&1 Ionos and UOL on its about page.
Pros
- Easy setup and site editing.
- Responsive support.
Cons
- WordPress tooling rated weaker in G2 summaries.
- Best for
- Agencies managing many client sites with unlimited client accounts.
- Starting price
- $19/month billed annually ($25 monthly)
- G2 rating
- 4.6 (779 reviews)
What is Duda?
Website builder aimed at agencies and SaaS/reseller partners, with team seats, client accounts and white-label plans. Web agencies and resellers handling many client sites are the target, since every plan includes unlimited client accounts, and the White Label plan removes Duda branding. There is no free plan, only a 14-day trial, from $19 monthly on annual billing. Ecommerce is a paid extra, and G2 rates WordPress tooling lower.
Category: Website Builders
Duda key features
| Criterion | What we found |
|---|---|
| Editor and template quality | G2 reviewers rate ease of use 9.2/10. |
| Ecommerce capability | Separate paid add-on, pricing not on the plan table. |
| Customization and code access | White label and unlimited client accounts on all plans. |
| Pricing model | Tiered, annual saves up to 25%. |
| Target company size | Agencies and web professionals. |
Duda plans and pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Basic | $19/mo annual, $25/mo monthly | per site | 1 site |
| Team | $29/mo annual, $39/mo monthly | per site | 1 site, 3 team seats |
| Agency | $52/mo annual, $69/mo monthly | plan | 4 sites, 6 seats |
| White Label | $149/mo annual, $199/mo monthly | plan | 4 sites, 6 seats, white label |
| Custom | Contact sales | negotiated |
Prices in USD excluding taxes. Additional sites $19/mo (Basic) or $17/mo (Team, Agency, White Label). Ecommerce and Bookings priced separately. 14-day trial, 30-day money-back guarantee.
Who should shortlist Duda
A strong fit for
- Agencies managing many client sites with unlimited client accounts.
- Resellers needing white label (White Label plan)
A weak fit for
- Single small business wanting free plan (no free plan listed, 14-day trial only)
- Stores needing built-in ecommerce at base price (priced separately)
Duda alternatives
Wix eCommerceSmall shops and service businesses that want site and store in one editor.
WebflowDesign-led marketing sites that need custom layouts and a CMS.
Squarespace CommerceBrands and creators that prioritize templates and design.
WordPress.comContent sites and blogs that want the WordPress ecosystem without managing hosting.
GoDaddy Websites + MarketingSmall businesses already buying domains from GoDaddy.
BigCommerceGrowing stores wanting B2B tools and open APIs on a hosted platform.
Contract and buying terms
- Contract
- Monthly plans available; 30-day money-back guarantee.
- Support
- G2 support score 9.3/10.
- Starting price
- $19/month billed annually ($25 monthly)
- Pricing model
- Per site tiers with team seats.
- Free plan or trial
- Free trial.
What to test in a Duda demo or trial
Use the 14-day trial to build one real client site end to end, including editing by someone who is not a developer. Check how client accounts and team seats behave at the plan you would buy, since seats are capped at three on Team and six on Agency. If you resell, test the white label setup, which starts at the $149 annual tier. Compare the WordPress-style workflow you rely on today, because reviewers rate that tooling weaker. Test ecommerce and bookings separately, since they are priced outside the plan.
Questions to ask Duda before you sign
These are the points Duda's public pages leave open. Get the answers in writing before procurement signs off.
- Which plan includes SAML SSO, and what does it cost for our seat count?
- Is SCIM provisioning included, or a paid add-on?
- Which plan includes audit logs, and how long are they kept?
- Where is our data stored, and can we choose the region?
- Can we sign your standard DPA without changes?
- What will the price be at renewal, and is the increase capped?
Things to know before a demo
- Offices in Tel Aviv, Louisville, London and Florianopolis.
- Unlimited client accounts on all plans.
- White label only from the $149/mo annual tier.
- Ecommerce and bookings are paid separately from the plan price.
- Partners named on its about page include Thryv, Hibu, Italiaonline, 1&1 Ionos and UOL.
Duda FAQ
What is Duda used for?
Web agencies and resellers handling many client sites are the target, since every plan includes unlimited client accounts, and the White Label plan removes Duda branding. There is no free plan, only a 14-day trial, from $19 monthly on annual billing. Ecommerce is a paid extra, and G2 rates WordPress tooling lower. It suits agencies managing many client sites with unlimited client accounts.
Who is Duda best for?
Agencies and web professionals who manage many client sites, and resellers who need white label. It is a weaker fit for one small business wanting a free plan.
Does Duda support white label?
Yes, on the White Label plan, which starts at $149 a month billed annually. Lower plans do not include it.
Does Duda publish SSO or security details?
Not on the vendor's pages. SSO, SCIM, audit logs, data residency and a DPA are not listed, so request them from sales before buying.
Sources
Every fact on this page comes from Duda's own pricing, product or documentation pages, G2 and company records, checked on October 24, 2026. Unknown values are left out instead of estimated.