Agorapulse review (2026): features, pros and cons, and what to check before you buy
Per-user social media suite with a strong inbox and reporting, aimed at small teams and agencies.
Our take for buyers
Agorapulse is a per-user social media suite with a strong inbox and reporting, aimed at small teams and agencies. Shortlist it if inbox and comment moderation are your priority, if you want white-label reports from the entry plan, or if you need EU data hosting, since customer data sits in the AWS Ireland region. It is not the cheapest option, so check the per-user cost first.
G2 shows 4.5 from 968 reviews. Reviewers praise responsive support, a clean interface and the built-in UTM builder and link-in-bio. Complaints are weak paid campaign tracking, a pricey per-user model and feature gating across tiers. Several enterprise controls, including SSO, are reserved for the Custom plan, so check your requirements against the tier list early.
Pros
- Responsive, helpful support.
- Clean interface.
- Built-in UTM builder and link-in-bio.
Cons
- Weak paid campaign tracking.
- Pricey per-user model.
- Feature gating across tiers.
- Best for
- Agencies and small teams that prioritize inbox and comment moderation.
- Starting price
- $79/user/month (Standard, billed annually)
- G2 rating
- 4.5 (968 reviews)
What is Agorapulse?
Per-user social media suite with a strong inbox and reporting, aimed at small teams and agencies. Agorapulse is a per-user suite known for its all-in-one inbox, saved replies and white-label reporting. It fits small teams and agencies, and its support and clean interface earn praise, though paid campaign tracking is weaker.
Category: Social Media Management Tools
Agorapulse key features
| Criterion | What we found |
|---|---|
| Scheduling and publishing | Unlimited scheduling and unified calendar; CSV bulk upload (200 posts) and queues from Advanced. |
| Supported networks | Multi-network publishing; X handled via paid X Lite/X Plus add-ons; full list not confirmed by the vendor. |
| Analytics and reporting | Basic and white-label reports from Standard; team reports Professional; scheduled reports, ads reporting, PowerPoint export Advanced; retention 6/12/24 months. |
| Social inbox and engagement | All-in-one inbox on all plans incl. Google reviews moderation; saved replies and bulk actions from Advanced. |
| Social listening | Advanced Listening is a separate add-on, price on demo. |
| Approvals and collaboration | Simple approvals from Professional; multi-step approvals and custom roles on Custom. |
| Pricing model | Per user per month plus profile limits. |
| Target company size | Small teams and agencies; enterprise via Custom. |
Agorapulse plans and pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Standard | $79 annual / $99 monthly | per user per month, 10 profiles | Inbox, basic and white-label reports, 6 months data retention, email support |
| Professional | $119 annual / $149 monthly | per user per month, 10 profiles | Adds simple approvals, assignments, live chat, 12 months retention |
| Advanced | $149 annual / $199 monthly | per user per month, 10 profiles | Adds bulk scheduling, shared calendars, advanced reports, Zapier, 24 months retention |
| Custom | Contact sales | unlimited profiles | Adds SSO, custom roles, multi-step approvals, CRM and Looker integrations, dedicated CSM |
Page shows '$' without naming currency; 30-day free trial with no credit card; extra profiles $10 or $15/month (page unclear which); X Lite/X Plus and Advanced Listening add-ons are quote-only; nonprofit pricing on request.
Who should shortlist Agorapulse
A strong fit for
- Agencies and small teams that prioritize inbox and comment moderation.
- Teams wanting white-label reports from the entry plan.
- Buyers who want EU (AWS Ireland) data hosting.
A weak fit for
- Solo creators on a tight budget (entry is $79 per user per month annual)
- Buyers needing SSO below the Custom plan.
- Teams needing paid-campaign tracking depth (lowest G2 feature score)
Agorapulse alternatives
HootsuiteTeams that need scheduling, inbox and listening in one suite and can budget per user.
Sprout SocialMid-size and enterprise teams that value reporting and a unified inbox.
SendibleAgencies managing many client brands (workspaces) with many teammates, since users are unlimited.
SocialPilotAgencies and small teams that want client management and white-label reports at low entry prices.
MetricoolFreelancers and small agencies managing 5 to 50 brands on a budget.
LoomlySmall marketing teams and agencies that want an approval workflow in the cheapest tier.
Security, admin and compliance
SSO is available only on the Custom plan, together with custom roles and multi-step approvals. Customer data is hosted in the AWS Ireland region. The security page claims AWS certifications rather than its own SOC 2 or ISO, so ask what Agorapulse itself holds. SCIM, audit logs and a DPA are not published. Data retention is tied to the plan (6, 12 or 24 months). A monthly plan is available with no minimum seats listed, and Custom adds a dedicated CSM.
- SAML SSO
- Custom plan only.
- Data residency
- Customer data hosted in AWS Ireland region.
Contract and buying terms
- Contract
- Monthly plan available; no minimum seats listed.
- Implementation
- Onboarding and dedicated CSM on Custom.
- Support
- 24/7 email on all plans; live chat from Professional; faster response times on higher plans.
- Starting price
- $79/user/month (Standard, billed annually)
- Pricing model
- Per user, with social profile limits.
- Free plan or trial
- Free trial.
What to test in an Agorapulse demo or trial
Test the inbox first, since it is the main strength: load your real accounts, including Google reviews, and try moderation, assignments and saved replies. Note that saved replies and bulk actions start on Advanced, so trial that tier if volume matters. Check the approval flow you need, as simple approvals begin on Professional and multi-step approvals only on Custom. Review the white-label reports with a client. Probe paid campaign tracking, a common complaint, and ask for a demo of Advanced Listening, which is a separate add-on priced on demo.
Questions to ask Agorapulse before you sign
These are the points Agorapulse's public pages leave open. Get the answers in writing before procurement signs off.
- Is SCIM provisioning included, or a paid add-on?
- Which plan includes audit logs, and how long are they kept?
- Can we sign your standard DPA without changes?
- What will the price be at renewal, and is the increase capped?
Things to know before a demo
- Priced per user: 20 users on Standard cost $18,960/year annual billing.
- Data hosted in AWS Ireland region, a plus for EU buyers.
- Security page claims AWS certifications, not its own SOC 2 or ISO.
- SSO, custom roles and multi-step approvals only on Custom.
- Data retention tied to plan: 6, 12, 24 months.
Agorapulse FAQ
What is Agorapulse used for?
Agorapulse is a per-user suite known for its all-in-one inbox, saved replies and white-label reporting. It fits small teams and agencies, and its support and clean interface earn praise, though paid campaign tracking is weaker. It suits agencies and small teams that prioritize inbox and comment moderation.
Does Agorapulse support SSO?
Yes, but only on the Custom plan, which also adds custom roles and multi-step approvals. Lower plans do not include SSO.
Where does Agorapulse host customer data?
In the AWS Ireland region, which is a plus for EU buyers. No other regions are listed.
Does Agorapulse have its own SOC 2 or ISO certification?
Its security page claims AWS certifications, not its own SOC 2 or ISO. Ask the vendor directly if you require them.
Sources
Every fact on this page comes from Agorapulse's own pricing, product or documentation pages, G2 and company records, checked on October 24, 2026. Unknown values are left out instead of estimated.