GetResponse review (2026): features, pros and cons, and what to check before you buy
Email marketing and automation platform with workflow builder, lead scoring, tags and landing pages, priced by contact count.
Our take for buyers
GetResponse suits small teams that want email, a workflow builder, lead scoring, tags and landing pages in one tool. It holds a 4.3 rating from 1,138 G2 reviews. Automation includes behavior triggers, conditions and filters, with lead scoring based on points per contact action. There is no built-in CRM, so CRM data comes in through integrations, which matters if sales and email share one list.
Admin controls are the gap on lower plans. SSO is Enterprise only, and Starter, Marketer and Creator list none, with team seats capped at 3 to 5. A DPA is available on request through support. If your security team needs SSO or more than five seats, plan on a custom Enterprise quote.
- Best for
- Small teams that want email plus automation and landing pages in one plan.
- Starting price
- EUR 16/month (Starter, 1,000 contacts, monthly) or EUR 13.12/month billed yearly
- G2 rating
- 4.3 (1,138 reviews)
What is GetResponse?
Email marketing and automation platform with workflow builder, lead scoring, tags and landing pages, priced by contact count. Buyers who want email, workflows and landing pages in a single plan can start at EUR 16 monthly for 1,000 contacts. Seat counts of three to five apply on self-serve tiers, and dedicated IPs plus SSO need Enterprise. Nonprofits receive 50% off monthly billing.
Category: Email Marketing Software, Marketing Automation Software
GetResponse key features
| Criterion | What we found |
|---|---|
| Automation workflows | Workflow builder from templates or scratch, behavior triggers, conditions and filters. |
| Segmentation and personalization | Action-based segments, unlimited tags. |
| Deliverability | Dedicated IP is Enterprise/MAX only; member of Certified Sender Alliance, TRUSTe, Signal Spam. |
| Ecommerce and CRM integrations | Store and CRM data sync via integrations. |
| Pricing model and real cost | By contact tier, 3 to 5 team seats on self-serve plans. |
| Target company size | Small to mid-size; Enterprise tier for larger orgs. |
| Workflow and journey builder | Templates or from scratch, behavior triggers, conditions, filters. |
| Lead scoring and routing | Points per contact action on pages and emails. |
| CRM integration | No built-in CRM described; syncs CRM data via integrations. |
| Email and multichannel campaigns | Email; SMS automation and 5,000 free SMS on Enterprise/MAX. |
| Forms and landing pages | Landing page creator (details not confirmed by the vendor) |
GetResponse plans and pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Starter | EUR 16/mo; EUR 13.12/mo billed yearly | 1,000 contacts | 3 team seats, no SSO |
| Marketer | EUR 54/mo; EUR 44.28/mo billed yearly | 1,000 contacts | 5 team seats, no SSO |
| Creator | EUR 62/mo; EUR 50.84/mo billed yearly | 1,000 contacts | 5 team seats, no SSO |
| Enterprise | Custom | contract | Unlimited seats, SSO, phone and Slack support, dedicated IP and domain, SMS, transactional email; 24-month option |
Yearly payment saves a further 18% per pricing page. Nonprofits 50% off monthly plans. Free account with limited features after 14-day trial; 30-day Enterprise pilot via demo. Prices in EUR. The vendor pricing page shows EUR only; it says charges are in USD or EUR, but no USD list price is published. Third-party USD figures are not used.
Who should shortlist GetResponse
A strong fit for
- Small teams that want email plus automation and landing pages in one plan.
- Nonprofits (50% off monthly plans per pricing page)
A weak fit for
- Teams needing SSO below Enterprise (Starter, Marketer, Creator list no SSO)
- Buyers who need a built-in CRM (none described on the automation page)
GetResponse alternatives
ActiveCampaignSmall and mid-size teams that want automation plus a light CRM.
BrevoEmail, SMS and CRM platform (formerly Sendinblue) with Free, Starter, Standard, Professional and Enterprise plans.
Campaign MonitorSmall marketing teams and business owners who run their own email.
Constant ContactSmall businesses that want a single vendor for email, SMS and basic campaigns (vendor positioning, not confirmed by the vendor here)
DripEcommerce-focused email and automation platform.
HubSpot Marketing HubTeams already on HubSpot CRM that want marketing, forms and reporting in one system.
Security, admin and compliance
Published: PCI DSS certification, a GDPR compliance statement, and membership in the Certified Sender Alliance, TRUSTe and Signal Spam. SSO is Enterprise only. A DPA is available on request via support rather than as a self-serve download. GetResponse does not claim SOC 2; it offers SOC2-related materials on request. SCIM, audit logs and data residency are not published. Contracts are monthly or yearly, with a 24-month option on Enterprise. Ask for the DPA and security materials before you sign.
- SAML SSO
- Enterprise only.
- Public DPA
- Yes, on request via support.
- Certifications
- PCI DSS certified, GDPR compliant (vendor statement), SOC2-related materials on request.
Contract and buying terms
- Contract
- Monthly or yearly; Enterprise 24-month option.
- Implementation
- Onboarding session on self-serve plans; dedicated onboarding on Enterprise.
- Support
- Email and chat on all paid plans; phone, Slack and dedicated Customer Experience Manager on Enterprise.
- Starting price
- EUR 16/month (Starter, 1,000 contacts, monthly) or EUR 13.12/month billed yearly.
- Pricing model
- Per contact tier.
- Free plan or trial
- Free plan, Free trial.
What to test in a GetResponse demo or trial
Use the 14-day trial to build your actual automation: start from a template or from scratch, with behavior triggers, conditions and filters. Test lead scoring on your page and email actions, and action-based segments with tags. Build one landing page, since details of that tool are thin. If you need CRM features, check how well the CRM data sync works, because no CRM is built in. For larger teams, ask for the 30-day Enterprise pilot via a demo, and test dedicated IP, SMS and transactional email there.
Questions to ask GetResponse before you sign
These are the points GetResponse's public pages leave open. Get the answers in writing before procurement signs off.
- Is SCIM provisioning included, or a paid add-on?
- Which plan includes audit logs, and how long are they kept?
- Where is our data stored, and can we choose the region?
- What will the price be at renewal, and is the increase capped?
Things to know before a demo
- Self-serve plans cap team seats (Starter 3, Marketer 5, Creator 5); unlimited seats and SSO only on Enterprise.
- Dedicated IP, dedicated sending domain, SMS and transactional email sit in the Enterprise tier.
- Does not claim a SOC 2 certification; offers 'SOC2-related materials' on request.
- A public DPA is available through support, not a self-serve download on the security page.
- Yearly billing price is about 18% below monthly (EUR 16 to 13.12 on Starter).
GetResponse FAQ
What is GetResponse used for?
Buyers who want email, workflows and landing pages in a single plan can start at EUR 16 monthly for 1,000 contacts. Seat counts of three to five apply on self-serve tiers, and dedicated IPs plus SSO need Enterprise. Nonprofits receive 50% off monthly billing. It suits small teams that want email plus automation and landing pages in one plan.
Does GetResponse support SSO?
Only on Enterprise. Starter, Marketer and Creator list no SSO, and those plans cap team seats at 3 to 5.
Is GetResponse SOC 2 certified?
It does not claim a SOC 2 certification. It offers SOC2-related materials on request. It does list PCI DSS certification and a GDPR compliance statement.
Does GetResponse offer a DPA?
Yes, on request through support. It is not a self-serve download on the security page.
Sources
Every fact on this page comes from GetResponse's own pricing, product or documentation pages, G2 and company records, checked on October 24, 2026. Unknown values are left out instead of estimated.